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Some of our clients
May
12
For those loyal readers who have been with Mobo Media and our blog since it’s inception, you might remember a post I wrote entitled “#3 Shot Burst #1: Top Reasons to Use Viddler” (check it out if you haven’t read it). In the article, I discussed the premise of what was supposed to become a series of posts in a written in a “top 3″ format. I was also fortunate enough to interview Viddler co-founder and President, Robert Sandie and he provided the basis for the first “3 Shot Burst” (rhyming was intentional).
Well after a brief hiatus, I’ve finally put together “3 Shot Burst #2: Top Rules for Life and Business” as given to me by my good friend, Fraternity brother (Pi Kappa Alpha), fellow Combat Veteran, one time Congressional candidate and Senior Marketing Specialist at FedEx: Jason Hernandez. You should be applying these rules to both your personal and professional life. If you’re not, you definitely need to click the jump to read Jason Hernandez’s “Top Rules for Life and Business”.Note: I had to afford Jason the opportunity to speak on his interpretation of the 3 shot burst. As a former Sailor in the US Navy, Jason could not let this former Soldier be the only word in military terminology. Carry on!
To begin, I will reiterate what was previously described by one Jason Moore-Brown as the genesis of the three-round burst. In the Navy, operators use a weapon called the MP5N Navy Model, developed by H&K. This weapon has three specific settings that can fire a 9mm round in single shot fire, three-round bursts, or fully automatic at 800 rounds per minute. I will, for the purpose of this conversation, select the three-round burst to disclose my revelations as it pertains to my rules of business and the potential applicability to life.
Rule #1: Don’t say anything stupid. This rule of business is, clearly, applicable in all facets of life. One might be surprised by the truly ridiculous comments made during the course of a business interaction. Keep jokes, criticisms, and otherwise meaningless observations to a strict minimum. I was once conducting an interview with a seasoned professional who thought it would be a good idea to discuss the value of circumcision. He was not hired.
Rule #2: Look both ways before you cross. This is a great life-lesson gleaned at a young age that should be applied to the administration of business. To put it in other terms…before initiating a course of action, evaluate and weigh the risks involved and associated with such an action before proceeding. Most errant business decisions can be traced back to poorly considering risks and improperly evaluating conditions.
Rule #3: Don’t kill the goose that lays the golden egg. This is another pearl of wisdom originating from the brilliance of Aesop. For those who have forgotten the story…A man possesses a goose which laid a golden egg every day. Lucky though he was, he believed he were not getting rich fast enough, and, imagining the bird must be made of gold inside, decided to kill it. Then, he thought, he could obtain the whole store of gold at once; however, upon cutting the goose open, he found it to be like that of any other goose. This is a great metaphor for business, in that, a short-sighted action that may bring an immediate reward may ultimately prove disastrous. Greed destroys the source of good.
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Brian